Case studies//Ship Studio

Built the desktop app we wanted to exist, then gave it away.

We combine years of experience with the best technology to
build websites and products for companies who want to move faster.

3,000+
Freelancers and agencies building on it
Free
Open source, with no paid tier
Every day
How often Native ships client work in it
The Ship Studio app: the agent on the left, the live preview in the middle, and the visual edit panel on the right

About

Ship Studio is a free, open source desktop app for agentic development. The agent, the live preview, the visual editor, version control, and deployment sit in one window, on your own machine.

Native designed it, built it, and still maintains it. It is also what Native works in every day: every other case study on this site was built in it.

Open source, no paid tier.

Free

Freelancers and agencies building on it.

3,000+

The challenge

For years both of Native's founders sold Webflow. Not reluctantly: they taught it, recommended it to clients, and built businesses on it. It was the right tool for its time.

Then the ground moved. Agentic development arrived, and a ceiling that had always been theoretical became a daily cost. Work an agent could finish in minutes still had to be rebuilt by hand inside a closed platform, because the platform owned the code. The honest conclusion was an uncomfortable one: the tool a lot of people had built careers on was no longer the tool the work needed.

That leaves a specific problem, and it is not really a software problem. Every freelancer and small studio in that position was being asked to jump to a terminal-shaped workflow that throws away the thing they were good at, which is judgment about how something should look and behave. The choice on offer was a closed builder that would not let an agent near the code, or an editor that assumed you never wanted a visual canvas in the first place.

The solution

Native built the third option, and built it as a product rather than as an internal tool.

Ship Studio puts the whole loop in one window: the agent working on the left, the live site in the middle, and an edit panel on the right that changes the real files. Selecting an element and adjusting it spends nothing, because nothing about it needs a model. It is a designer touching the site directly, which leaves the agent free for the work that actually needs one.

Around that sits the rest of the job, up to and including putting the site live, without leaving the app or opening a terminal to do any of it.

That architecture is a position, not a feature list. Ship Studio is not a host, a site builder, an agent, or an AI provider. You bring your own, and the code sits on your machine rather than on anyone's servers. Stop using the app and nothing breaks, because there is nothing to be locked out of. Native sells services, not seats, so it has no reason to build the lock-in a platform company would be obliged to build.

It is free, open source, and has no paid tier planned. Native funds it.

A comment pinned to an element in Ship Studio's live preview, with the panel that sends it to the agent

Feedback goes straight onto the page. Point at the thing, say what is wrong, and the change gets made. No screenshots, no describing which button you mean.

Ship Studio's new project dialog, rebuilding an existing site from its URL into a chosen stack

A project can also start from a web address. Point it at a site that already exists, choose what you want to own it in, and the rebuild runs with the original held alongside as the reference. That is the Webflow exit from the other end: not a promise that moving is easy, but a tool that treats the old site as the brief.

The results

Ship Studio is live at ship.studio, and the clearest evidence that it works is that it is not a demo. Native builds client work in it. The Trase case study next to this one was built in Ship Studio, and the product shot on Ship Studio's own homepage happens to be the Trase site open in the editor.

Over three thousand freelancers and agencies now build on it, and a striking number of them arrived from exactly where the founders did.

I previously worked at Webflow for 3.5 years. Ship Studio is the perfect mix of no-code and code.
Cam DuncanFormerly of the Webflow team, Ship Studio user
This site
Built in it, like every other case study on it
Every day
How often Native ships client work in it
Zero
Lock-in. Your agent, your code, your hosting, your machine

The tools we recommended for a decade stopped being the right answer. We could keep selling them, or we could build what replaced them. This is the second one, and we gave it away.

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